Look Ma, I'm on YouTube! Creating Impactful Library Tutorials

Description

Tutorials can help users learn how to use library technology or explore unique A/V collections independently, but their success rests in design, organization, and implementation. This presentation breaks tutorials into their constituent parts and offers advice and strategies for implementing the best possible design for libraries. After creating dozens of YouTube tutorials at Winona State University, Stewart Van Cleve offers advice on: selecting which tutorials to make; designing title cards; integrating live links into YouTube Videos; closed captioning; selecting the right recording and video production equipment; integrating social media; digitizing historic audiovisual material and uploading it; understanding YouTube formatting and analytics; and incorporating tutorials into your library's existing web landscape. In addition, the presentation explores unsuccessful tutorials and potential reasons for their unpopularity, giving participants the opportunity to avoid similar mistakes and ensure that their foray into tutorials is as smooth and impactful as possible.

Start Date

16-3-2017 10:30 AM

End Date

16-3-2017 11:30 AM

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Mar 16th, 10:30 AM Mar 16th, 11:30 AM

Look Ma, I'm on YouTube! Creating Impactful Library Tutorials

Tutorials can help users learn how to use library technology or explore unique A/V collections independently, but their success rests in design, organization, and implementation. This presentation breaks tutorials into their constituent parts and offers advice and strategies for implementing the best possible design for libraries. After creating dozens of YouTube tutorials at Winona State University, Stewart Van Cleve offers advice on: selecting which tutorials to make; designing title cards; integrating live links into YouTube Videos; closed captioning; selecting the right recording and video production equipment; integrating social media; digitizing historic audiovisual material and uploading it; understanding YouTube formatting and analytics; and incorporating tutorials into your library's existing web landscape. In addition, the presentation explores unsuccessful tutorials and potential reasons for their unpopularity, giving participants the opportunity to avoid similar mistakes and ensure that their foray into tutorials is as smooth and impactful as possible.