Description

Creation of a social media plan and integration of social media account maintenance into the library’s workflow are crucial to an organization’s successful use of social media to connect with their community. This session will examine some of the major pitfalls in how libraries conceptualize their social media presence, and offer solutions to these problems. We will provide you with design-plan strategies for creating a solid foundation, which will not only revitalize your use of current platforms, but also leave you with tools for evaluation and incorporation of future social media outlets.

Start Date

19-3-2014 1:15 PM

End Date

19-3-2014 2:15 PM

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Mar 19th, 1:15 PM Mar 19th, 2:15 PM

Reigniting your Relationship with Social Media: Policies, Plans, and Peccadilloes

Creation of a social media plan and integration of social media account maintenance into the library’s workflow are crucial to an organization’s successful use of social media to connect with their community. This session will examine some of the major pitfalls in how libraries conceptualize their social media presence, and offer solutions to these problems. We will provide you with design-plan strategies for creating a solid foundation, which will not only revitalize your use of current platforms, but also leave you with tools for evaluation and incorporation of future social media outlets.